“I have to tell you all, when I was trying to decide if I wanted to leave Chicago & move back to Iowa to be closer to my family, Anita’s coaching was invaluable. My move, after 39 years in Chicago, involved work/career, family dynamics, putting a home on the market, moving away from friends that I love and all the adjustments & changes that come with it. Anita helped me sort through everything, look at things objectively, weighed the pros/cons. She really, really cares and I could not have made this dramatic life change without her guidance and support!”

— Denise B

“Anita is a great coach. We went through coach training together, and she was outstanding. She's smart, compassionate and tough-minded. She's so outstanding, that she has been coaching me as I started my business. I couldn't recommend her more highly. She's the best!”

— Rosie H

“Thank you for what you do and how you do it.

Don't let that great smile and sweet voice fool you.  Anita Pool-Genes leverages her decades of professional excellence and experience to ask the simplest but most powerful questions to challenge your limiting beliefs.  Before you know it, you are arriving where you said you wanted to be, dignity intact, and confidence considerably boosted.”

— Deborah Y

“I am enjoying my life (and baby) again! There’s a lot of mental and physical changes that comes with being a first-time mom. Anita guided me to think about who I am vs who I want to be in ways I hadn’t done before. She helped me to structure my goals and focus on the things that mattered most to me.  I now feel more confident and back to doing the things that bring me joy. Even when things get off track, I know not to panic how I would in the past, because I have the tools I need to get me back going. Since our sessions, I’m a lot more organized, with a positive outlook and even look forward to working out most days. Most importantly, I can enjoy being a new mom without any reservations. It has truly been an amazing journey that I’m forever grateful for!”

— S. White

“Anita gave the meeting direction and focus. She was non-judgmental of participants' ideas and thereby encouraged them to share their thoughts. The group responded with enthusiasm and wonderful participation.” 

— Mary Mitchell, Gorgeous Galleries Art

“Anita Genes has a Mentoring spirit and is a naturally gifted Personal Coach. She encouraged me to step out of my comfort zone and with her support and coaching,  I was elevated to from just being an active member of the Alliance of Women in Media to President of the organization!”

— Adrienne Jones, Media Veteran 

“When you are looking to take the next step forward, coaching sessions with Anita can be the catalyst for real change in your life.”

— Aretha Tatum, Writer/Director, See The Lights